{"id":2184,"date":"2026-03-02T16:54:17","date_gmt":"2026-03-02T16:54:17","guid":{"rendered":"https:\/\/revistacreativa.com\/?p=2184"},"modified":"2026-03-02T16:57:05","modified_gmt":"2026-03-02T16:57:05","slug":"asociacion-de-agencias-de-medios","status":"publish","type":"post","link":"https:\/\/revistacreativa.com\/?p=2184","title":{"rendered":"Asociaci\u00f3n de Agencias de Medios"},"content":{"rendered":"\n<p>Elisa Brustoloni sustituye a \u00d3scar Dorda. Ella y Carlos Casado ser\u00e1n los nuevos vicepresidentes de la Asociaci\u00f3n de Agencias de Medios (AM)<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.marketingdirecto.com\/wp-content\/uploads\/2025\/06\/elisa-Brustoloni-Asociacion-de-Agencias-de-Medios.webp\" alt=\"elisa Brustoloni Asociaci\u00f3n de Agencias de Medios\"\/><\/figure>\n\n\n\n<p><a href=\"https:\/\/twitter.com\/intent\/tweet?text=Elisa+Brustoloni%2C+nueva+presidenta+de+la+Asociaci%C3%B3n+de+Agencias+de+Medios&amp;url=https%3A%2F%2Fwww.marketingdirecto.com%2Fmarketing-general%2Fgente%2Felisa-brustoloni-nueva-presidenta-asociacion-agencias-medios\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;url=https%3A%2F%2Fwww.marketingdirecto.com%2Fmarketing-general%2Fgente%2Felisa-brustoloni-nueva-presidenta-asociacion-agencias-medios&amp;title=Elisa+Brustoloni%2C+nueva+presidenta+de+la+Asociaci%C3%B3n+de+Agencias+de+Medios&amp;summary=Brustoloni+sustituye+a+%C3%93scar+Dorda.+Ella+y+Carlos+Casado+ser%C3%A1n+los+nuevos+vicepresidentes+de+la+Asociaci%C3%B3n+de+Agencias+de+Medios+%28AM%29\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"mailto:?subject=Elisa%20Brustoloni%2C%20nueva%20presidenta%20de%20la%20Asociaci%C3%B3n%20de%20Agencias%20de%20Medios&amp;body=Brustoloni%20sustituye%20a%20%C3%93scar%20Dorda.%20Ella%20y%20Carlos%20Casado%20ser%C3%A1n%20los%20nuevos%20vicepresidentes%20de%20la%20Asociaci%C3%B3n%20de%20Agencias%20de%20Medios%20%28AM%29%0A%0Ahttps%3A%2F%2Fwww.marketingdirecto.com%2Fmarketing-general%2Fgente%2Felisa-brustoloni-nueva-presidenta-asociacion-agencias-medios\"><\/a><a href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.marketingdirecto.com%2Fmarketing-general%2Fgente%2Felisa-brustoloni-nueva-presidenta-asociacion-agencias-medios\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/api.whatsapp.com\/send?text=Elisa+Brustoloni%2C+nueva+presidenta+de+la+Asociaci%C3%B3n+de+Agencias+de+Medios%20-%20https%3A%2F%2Fwww.marketingdirecto.com%2Fmarketing-general%2Fgente%2Felisa-brustoloni-nueva-presidenta-asociacion-agencias-medios\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><\/p>\n\n\n\n<p><strong>ESCRITO POR<\/strong><a href=\"https:\/\/www.marketingdirecto.com\/autor\/natalia-montero\">Natalia Montero<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>La\u00a0<a href=\"https:\/\/www.marketingdirecto.com\/diccionario-marketing-publicidad-comunicacion-nuevas-tecnologias\/am-asociacion-de-agencias-de-medios\" target=\"_blank\" rel=\"noreferrer noopener\">Asociaci\u00f3n de Agencias de Medios (AM)<\/a>\u00a0ha elegido por unanimidad durante su Junta Directiva  a\u00a0<strong>Elisa Brustoloni (CEO de DentsuX)\u00a0<\/strong>como presidenta de la asociaci\u00f3n.<\/p>\n\n\n\n<p>\u00d3scar Dorda (director general de&nbsp;<a href=\"https:\/\/www.marketingdirecto.com\/temas\/havas-media\" target=\"_blank\" rel=\"noreferrer noopener\">Havas Media Network<\/a>) y Carlos Casado (CEO de Spark Foundry Spain) ser\u00e1n los nuevos vicepresidentes. Esta nueva junta de gobierno&nbsp;<strong>sustituye<\/strong>&nbsp;a la presidida durante los \u00faltimos cuatro a\u00f1os por \u00d3scar Dorda.<\/p>\n\n\n\n<p><strong>Brustoloni<\/strong>, que lleva tres a\u00f1os vinculada como vocal y vicepresidenta de la Asociaci\u00f3n, considera que \u00abes un honor presidir la AM y poder contar con la compa\u00f1\u00eda de \u00d3scar y Carlos\u00bb. Adem\u00e1s, a\u00f1ade: \u00ab<strong>Tenemos muchos e interesantes retos&nbsp;<\/strong>a abordar en un entorno cambiante que nos invita a reflexionar y actuar m\u00e1s. Agradezco much\u00edsimo el trabajo de estos \u00faltimos cuatros a\u00f1os de \u00d3scar Dorda que nos han permitido iniciar muchas acciones a las que daremos continuidad.&nbsp;<a href=\"https:\/\/www.marketingdirecto.com\/marketing-general\/eventos-y-formacion\/concursos-justos-celebra-revolucionar-relacion-marcas-agencias\" target=\"_blank\" rel=\"noreferrer noopener\">Fortalecer la relaci\u00f3n con otras asociaciones<\/a>&nbsp;como fuente de valor para la industria, potenciar nuestra oferta formativa, divulgar el poder de la comunicaci\u00f3n y poner en valor los aspectos diferenciales de las agencias de medios asociadas a AM son&nbsp;<strong>cuatro de los objetivos que nos marcamos\u00bb<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Junta Directiva de la Asociaci\u00f3n de Agencias de Medios<\/h2>\n\n\n\n<p>La<strong>&nbsp;Junta Directiva de la Asociaci\u00f3n de Agencias de Medios<\/strong>&nbsp;queda formada por las siguientes personas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Presidenta<\/strong>: Elisa Brustoloni (DentsuX)<\/li>\n\n\n\n<li><strong>Vicepresidentes<\/strong>: \u00d3scar Dorda (Arena), Carlos Casado (Spark Foundry)<\/li>\n\n\n\n<li><strong>Vocales<\/strong>: Rafa Urbano (Carat), Abel Jaime (EssenceMediacom), Alma V\u00e1zquez (Havas), Vicente Ros (Initiative), Mariana Pedemonte (<a href=\"https:\/\/www.marketingdirecto.com\/temas\/mindshare\" target=\"_blank\" rel=\"noreferrer noopener\">Mindshare<\/a>), Cristina Barranco (OMD), Sandra Sotelo (PHD), Rita Guti\u00e9rrez (SMG), Cristina Rey (UM), Cristina Villarroya (Wavemaker)Marta Pasam\u00f3n (<a href=\"https:\/\/www.marketingdirecto.com\/anunciantes-general\/pernod-ricard-vuelve-renovar-colaboracion-iprospect-espana\" target=\"_blank\" rel=\"noreferrer noopener\">iProspect<\/a>) y Abelardo Ib\u00e1\u00f1ez (Zenith).<\/li>\n<\/ul>\n\n\n\n<p>Alianza con:::<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"462\" height=\"206\" src=\"https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.50.25.png\" alt=\"\" class=\"wp-image-2185\" style=\"width:173px;height:auto\" srcset=\"https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.50.25.png 462w, https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.50.25-300x134.png 300w\" sizes=\"auto, (max-width: 462px) 100vw, 462px\" \/><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Elisa Brustoloni sustituye a \u00d3scar Dorda. Ella y Carlos Casado ser\u00e1n los nuevos vicepresidentes de la Asociaci\u00f3n de<\/p>\n","protected":false},"author":1,"featured_media":2187,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[202],"tags":[14,12,13,24,25,314,6,9,30],"class_list":["post-2184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-flash","tag-advertisinginfluencers","tag-creativala-idea","tag-revistacreativa","tag-business","tag-health","tag-lisa-brustoloni-sustituye-a-oscar-dorda-ella-y-carlos-casado-seran-los-nuevos-vicepresidentes-de-la-asociacion-de-agencias-de-medios-am","tag-marketing","tag-photoshop","tag-world"],"aioseo_notices":[],"featured_image_urls":{"full":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23.png",1080,650,false],"thumbnail":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-150x150.png",150,150,true],"medium":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-300x181.png",300,181,true],"medium_large":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-768x462.png",640,385,true],"large":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-1024x616.png",640,385,true],"1536x1536":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23.png",1080,650,false],"2048x2048":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23.png",1080,650,false],"morenews-featured":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-1024x616.png",1024,616,true],"morenews-large":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-825x575.png",825,575,true],"morenews-medium":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-590x410.png",590,410,true],"mailpoet_newsletter_max":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23.png",1080,650,false],"woocommerce_thumbnail":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-300x300.png",300,300,true],"woocommerce_single":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-600x361.png",600,361,true],"woocommerce_gallery_thumbnail":["https:\/\/revistacreativa.com\/wp-content\/uploads\/2026\/03\/Captura-de-Pantalla-2026-03-02-a-las-10.55.23-100x100.png",100,100,true]},"author_info":{"info":["mialex2"]},"category_info":"<a href=\"https:\/\/revistacreativa.com\/?cat=202\" rel=\"category\">Media Flash<\/a>","tag_info":"Media Flash","comment_count":"0","_links":{"self":[{"href":"https:\/\/revistacreativa.com\/index.php?rest_route=\/wp\/v2\/posts\/2184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/revistacreativa.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/revistacreativa.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/revistacreativa.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/revistacreativa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2184"}],"version-history":[{"count":1,"href":"https:\/\/revistacreativa.com\/index.php?rest_route=\/wp\/v2\/posts\/2184\/revisions"}],"predecessor-version":[{"id":2186,"href":"https:\/\/revistacreativa.com\/index.php?rest_route=\/wp\/v2\/posts\/2184\/revisions\/2186"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/revistacreativa.com\/index.php?rest_route=\/wp\/v2\/media\/2187"}],"wp:attachment":[{"href":"https:\/\/revistacreativa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/revistacreativa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/revistacreativa.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}